I’m assuming that they are running similar programmes around the states and australia too. The only way to drive one of these is to enter the Red Bull Student Marketing Programme.
Now how about that? A cute car (someone please tell me the model) with a pseudo-can of Red Bull rigged on top of the trunk, ready to fire a stream of energy saturated drink into the mentally taxed minds of Michigan students.
Peering through the passenger window, there were enough crates of Red Bull for a national Olympic team. Top it off with that trademark thrashing bull on the sides of the car, and paint sprayed in the colors of silver & blue, and there we have the Red Bull Car.
It was parked on E. Liberty, where visitors celebrating St. Patrick’s Day even found the Red Bull Car amusing and started snapping their camera shutters. Ann Arbor may not be the funkiest of cities, but these surprise packages on a normal sunny day can really make this place alive.